Email marketing campaign-dont short yourself money
One of the many ways people can short themselves of money with their online business is that they fail to properly utilize an email marketing campaign. It's really easy to set up and it can be a great way to make more out of every single person who comes to your website.
You see, a lot of people who come to your website simply are not going to make a purchase and in most cases they will not ever come back. So if you want to run an effective online business and make the most out of all your efforts online than you should start an email marketing campaign.
To get to know your visitors and build, rapport and let them know who you are and what you can do for them, you want to be able to have a way to contact your website visitors over and over again. Doing that with an autoresponder is very easy to do. Read on and I will show you how:
1. First of all you will want to get an autoresponder service. There are several different services available online and range in price from free up to around $20 a month. The free versions will have some limitations but they will still work well to get you started.
2. Once you've got your autoresponder service set up you will want to add a form to your website. This is all push button and it doesn't take any technical skills at all. Anyone can do it. It's all push button, just create the form and add it to your websites.
3. Once your form is on you site, you can capture the email and names of your website visitors (as long as they are willing to sign up or opt-in). That brings us to the next point: how do you encourage your visitors to opt-in to your emails list? Easy, you just "bribe" them... ethically of course.
Create something that has a high perceived value for your website visitors (it doesn't have to cost you a penny, but if they think it can offer them something of value that's all you have to do). That can be something as simple as an ebook or an ecourse.
4. Add a series of follow up emails. This is all done automatically, you add a series of emails that will go out automatically. All you need to do is write some emails, as many as you want, and load them into your autoresponder. They will go out automatically over a period of time and you can build trust and rapport with all the people on your list.
That's pretty much it, it's pretty simple to set up an email marketing campaign and optimize every single person who stops by your website. You can form a real bond with the people on your list by just offering them some help and some advice. That one simple thing will really allow you to make more money and that is a win win.
TAGS: email marketing campaign dont short yourself money, email marketing
Article Source: Messaggiamo.Com
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