The egoob - online advertising objective
Our endeavor has always been to maximize the profits of Sellers posting advertisements on our Egoob website. We thought that helping you with one of the most crucial factors in the success of any advertisement will be a step in this endeavor. The step we are going to discuses is creating Free-Classified Advertisements Online with Egoob.
We will not teach you how to write as most of you are already good at writing. We will list the real OBJECTIVES of writing an advertisement so that you can write accordingly.
• Objective #1 - Grab attention – There are virtually hundreds of people out there who are offering exactly the same product that you are offering and many of them might be willing to offer it cheaper. This does not mean that you have lost the game; the trick is simply to put your best foot forward - throw tempting bait (read Advertisement topic) at the fishes (read readers).
o If your product is better in terms of quality – go, highlight that.
o If your product has more features - go, highlight that.
o If your product is cheaper – go, highlight that.
o If your product is moderate in quality and price, then you may go for best value for money.
A closer look at your product is sure to find you something that it is better at than its competitors.
• Objective #2 - Create interest – Another important aspect is that an Advertisement should be able to create interest. A person will only invest time on something that is interesting. An uninteresting, though wonderful product, will be rejected over an interesting one.
This is where you talk more about the “bait”, how it adds value to the product? Why the feature of your product scores over other features (that your product might be lacking)?
• Objective #3 - Build desire – An Advertisement should build desire in people. A smartly written advertisement is one that turns a want into a need. After going through the Advertisement the desire of the reader to obtain the offering should have been built. He should be thoroughly convinced that it is worthwhile trying your product over others’.
• Objective #4 – Bring the reader into action – This is the ultimate aim of creating the Advertisement. The creator, through the ad, wants the readers to spring into action - to get in touch with you.
If you Advertisement has all these ingredients, that it is able to Grab attention, Create interest, Build desire, and bring the reader to action then the Advertisement has attained its objectives and you can be rest assured that good results are about to follow.
If you have yet not registered yourself with us at Egoob then you are missing a big platform to reach to your potential customers. We are a premium National and local Online Classifieds Site. The list of free classifieds sections that we have is rivaled only by a few on the internet.
Register today at Egoob! - It is EASY, PROFITABLE and FREE.
Check Egoob for Free classified & post Free classified ads
Article Source: Messaggiamo.Com
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